Demographics

Fastest Growing Ethnic Population in USA

South Asians which comprises of people from

There are 5000 Indian Restaurants in USA

750 Indian Grocery Stores

50,000 to 70,000 retail stores owned by South Asians

22,000 Hotels And Motels
owned by Indians across the us

Interests

Education is key focus

Family values, cultural ties, close knit network, Bollywood and criket fans

Interest in Food, Music, Movies, Entertainment, etc.

Ethnically diverse

That is why relevant content is vital for attention. Attention delivers emotional connections and cultural relevance.

There are 133,211,770 Multicultural
Americans in the US today,

2020 marks the first time that the 18 and under segment will be a multicultural majority. Non-Hispanic White Population is declining steady as Baby boomers age and fertility rates remains low

19.50%

Hispanic

12.20%

Non-Hispanic Black

5.80%

Non-Hispanics Asian & Pacific Islander

Average Annual Growth in
Population: 2019-2024

Asian Characteristics

Language influences our cultural identity and our Social reality which infuences our thoughts.

Culture Knowledge allows you think in another language, being able to understand the behavior and characteristic of their social norms.

Thoughts are impacted by language and culture which helps us shape our perceptions and views

Renascent Media Reaches Asians and foreign speaking audiences with accuracy and scale

Reach 7.4M Asian Households...
...leverage 1,500 Data Points

Identify

Consumer data with ethnic,language, and country of origin attributes

Content

Premium content in their
language of chice

Target

Reach the right audience in various stages of assimilation

DEMOGRAPHICS